If you’re a digital marketer who takes your role seriously, it’s imperative that you know all about social media. What started off as a simple means of online communication has, quite accidentally, evolved into a whole new advertising space...
Brands nowadays have become more inclined to curating video content for marketing due to the enhanced attention and interest received from the audience for the same. It is believed to stay for years in the marketing world as a significant trend,...
We’ve all heard the phrase “time is money”. In business terms, it’s as true as it was back in the 1700s when it was said to have been coined by Benjamin Franklin. Our time is valuable, and we want...
If you’re interested in building a responsive client base, there is little that beats email marketing. Many people consider email marketing to be past its time, but actually, so long as the internet continues to exist, its significance should...
Gone are the days when the only community that existed was the off-screen one. Nowadays, if you’re not active on social media, your business is really missing out on a huge potential customer base that most likely doesn’t even...
In the 2010s, we’ve seen the development of social media in many different directions. We’ve witnessed the fast development of eCommerce platforms, as well as the rapid growth of the mobile market. All these changes have forced business owners and marketers...
So, you want to be a social media marketer? It’s obvious to see why the job has so much appeal: social media is fun and addictive, and the idea of effectively being able to work across your favourite social...
A job in design has the potential to be a much-needed outlet for creative freedom – but it often comes at a price. Many graphic designers work alone, and while this often makes the most practical sense, it can...
In this present competitive world, social media is proving to be a powerful tool for marketers to promote their brand among their target audience. Social media...