The e-commerce conversion rate is a percentage of site visitors who bought something from the online store (during the set period) and several factors like your website design and loading speed can have a huge impact on it. CRO (Conversion Rate...
Product placement on social media
Social media is accessible to us all, but knowing how to use it doesn’t necessarily mean you are using it to its maximum potential. While being a social media expert is...
Being responsible for your business’ marketing often means wearing many hats at once. Not only do you need to continue to organically promote your business in the real world, but you also need to be confident in the newer...
Making the decision to set up an online shopping store is both daunting and exciting at the same time. Even though there’s no arguing the benefits that a business can enjoy from going online, without the right marketing, the...
Mention SEO and most people are apt to scratch their heads in frustration. With Google making almost 3200 algorithm changes each year, it is understandable that managing and keeping SEO track is difficult.
Yet make no mistake about it. SEO planning is...
If you’re a digital marketer who takes your role seriously, it’s imperative that you know all about social media. What started off as a simple means of online communication has, quite accidentally, evolved into a whole new advertising space...
There are many right ways to promote a business through email marketing… and an equal number of wrong ways. If you’ve been in the digital marketing game for a while now, you’re likely aware of the importance of making...
BEATRIX is a quality digital marketing blog and we focus on creating engaging and informative content for our readers. Our target audience is small business owners and digital marketers.
Our goal for BEATRIX is to create...
In the 2010s, we’ve seen the development of social media in many different directions. We’ve witnessed the fast development of eCommerce platforms, as well as the...