As more and more of us are taking our skills off the high street in favour of building an online presence, the design, layout and overall appealingness of business’ websites have never been more important. There is an emphasis...

Sometimes, all it takes is someone else’s success story to kickstart us into building our own empires. You might be surprised to know that some of the biggest entrepreneurs started out with little more than a penny to their...

Picking the right logo colors can instantiate your business’ métiers and help you gain the right customers. And of course, the impact can completely be reversed if the combination is not worthy. Almost, everyone including the professional logo designers is familiar with...

You're Missing Out If You Don't Know About These 12 Bootstrapped Companies Not all businesses receive mass amounts of funding to get them going. You’d be surprised at just how many successful companies are bootstrapped –...

Salesforce provides customer relationship management (CRM) service and also sells a complementary suite of enterprise applications focused on customer service, marketing automation, analytics, and application development. Many businesses and enterprises around the world use salesforce as an integral part of their...

There are many right ways to promote a business through email marketing… and an equal number of wrong ways. If you’ve been in the digital marketing game for a while now, you’re likely aware of the importance of making...

Being responsible for your business’ marketing often means wearing many hats at once. Not only do you need to continue to organically promote your business in the real world, but you also need to be confident in the newer...

By Kristina Lauren Within the first 90 days of the COVID-19 pandemic, e-commerce experienced 10 years of growth. Of course, this isn’t too hard to believe with the amount of people all over the planet who became homebodies practically overnight and could...