When it comes to an online website, nearly 88% of online customers agree that they hit the exit button right away if the site has a poor user navigation (this perhaps comes right before the lack of high quality commercial photography);...
Avenir is a French term meaning future. This is a typeface that was created in 1987 by Adrian Frutiger and released by Linotype GmbH in 1988. It was released with only three weights and all had an oblique version and a...
If you’re interested in building a responsive client base, there is little that beats email marketing. Many people consider email marketing to be past its time, but actually, so long as the internet continues to exist, its significance should...
SEO, otherwise known as search engine optimisation, is the act of improving the flow of traffic to a website by increasing its visibility on popular search engines such as Google, Bing and Yahoo. With so many businesses making the...
After decades of research, development, and innovation, eCommerce today is a massive industry in itself. If you take a closer look, it does not only involves the eCommerce retailers but also various supporting businesses...
Gone are the days when the only community that existed was the off-screen one. Nowadays, if you’re not active on social media, your business is really missing out on a huge potential customer base that most likely doesn’t even...
With the advent of technology, more and more people today are finding information or services online. The change in users' behavior has influenced the business practices and techniques significantly irrespective of their size or industry. Every company in this digital era...
We’ve all heard the phrase “time is money”. In business terms, it’s as true as it was back in the 1700s when it was said to have been coined by Benjamin Franklin. Our time is valuable, and we want...
In today’s digital world, advertising is now more online-focused than ever before. One key element of digital marketing is pay-per-click, which has established itself...
Picking the right logo colors can instantiate your business’ métiers and help you gain the right customers. And of course, the impact can completely be reversed...